Posted in CRM on Oct 22nd, 2008 No Comments »
I took note today of a new report by Forrester Research about EFM solutions and collecting customer feedback via surveying. In a nutshell, it outlines the rising tide of surveying tools with CRM solutions to create centralized repositories of customer satisfaction issues. In addition to Forrester, this was a hot topic at the Gartner CRM […]
Posted in CRM, Conferences, Open Source, SugarCRM on Oct 22nd, 2008 No Comments »
I am presently in Munich Germany for our CRM Acceleration event here - and it is the first time I’ve been to the city in about 10 years. There is a LOT more to Munich these days than great beer (who knew?). This really is the Silicon Valley of Europe it seems.
I have had the […]
Posted in CRM, web 2.0 on Oct 21st, 2008 No Comments »
I had an email discussion with a former colleague of mine at CRM magazine yesterday about Web 2.0, mobility and CRM. The discussion touched upon some points that parrelled some of the topics I discussed in a blog last week about Web 2.0 and advertising.
To me, it seems the mobility space is both exciting and […]
Posted in Apple, Open Source on Oct 20th, 2008 No Comments »
Apple continues to amaze me for so many reasons, both in the manner in which they drive market innovation with their products and services and also through their keen sense of advertising. The sheer volume of demand they’re able to generate is awesome, and their App Store is proof of that.
But it’s also their sense […]
Posted in Random on Oct 17th, 2008 No Comments »
…Or is it just some really, really good marketing to an innovation-starved customer base?
I have been checking out the Chevy Volt with a lot of interest these days for a number of reasons. Like many of us, I am annoyed at gas prices and the continued insulting of American intelligence as I see more SUV […]
Posted in CRM, Random on Oct 16th, 2008 No Comments »
I was kinda taking a day off from blogging to reflect upon just how happy I am that my hapless Phillies are now NL champions (with 4 more important wins ahead of them). But of course, I looked around the MLB.com site and my marketing lightbulb in my brain started clicking.
Here were links for items […]
Posted in web 2.0 on Oct 16th, 2008 No Comments »
It’s funny how certain mediums won’t ever die.
Thanks to Web 2.0 and some of the concepts surrounding viral marketing, radio, which many had left for dead due to declining advertising rates, has received a breathe of fresh air. According to an article in today’s Wall Street Journal, online radio advertising is rising at a double-digit […]
Posted in Open Source, Random, SaaS, SugarCRM on Oct 15th, 2008 No Comments »
I saw a great article in CRM Buyer by the always sharp Denis Pombriant. (Thanks to Paul Greenberg for pointing it out.) In the article, Denis makes some interesting points about how the current economy will see a shift in American spending from a “consumer” mentality to a smarter, more advised base of “customers.”
Makes sense, […]
Posted in SaaS on Oct 15th, 2008 No Comments »
As I’m sure many of you have read, on Friday, during his company’s annual shareholder’s meeting, Larry Ellison commented and questioned the over-hyped momentum surrounding cloud computing, its lack of a clear definition, and perhaps most importantly, its value as a business model.
Comments such as these remind me of similar comments made years ago by […]
Posted in Application Design, SaaS, SugarCRM on Oct 14th, 2008 No Comments »
To add to Colin’s points around the VentureBeat blog post below, what hit home the most to me in that discussion was the differentiation between “control” (or the lack of it) in a Cloud scenario versus “flexibility” as defined by the ability to scale quickly in a Cloud environment.
I am not sure I agree with […]
