Comments on: An Anecdote on CRM Decision Making http://www.crmoutsiders.com/2009/03/04/an-anecdote-on-crm-decision-making/?utm_source=rss&utm_medium=rss&utm_campaign=an-anecdote-on-crm-decision-making Former analyst and journalist discuss CRM from the vendor-side Thu, 09 Feb 2012 18:49:59 +0000 hourly 1 http://wordpress.org/?v=3.1.3 By: David Beard http://www.crmoutsiders.com/2009/03/04/an-anecdote-on-crm-decision-making/comment-page-1/#comment-1016 David Beard Fri, 06 Mar 2009 09:18:38 +0000 http://www.crmoutsiders.com/?p=652#comment-1016 And, even more illuminating for me, is *how many* companies still talk about internal processes (etc) in the context of the CRM. The clue is in the first part of the acronym, people ... And, even more illuminating for me, is *how many* companies still talk about internal processes (etc) in the context of the CRM. The clue is in the first part of the acronym, people …

]]> By: Al Brocious http://www.crmoutsiders.com/2009/03/04/an-anecdote-on-crm-decision-making/comment-page-1/#comment-1005 Al Brocious Thu, 05 Mar 2009 12:26:01 +0000 http://www.crmoutsiders.com/?p=652#comment-1005 It is funny to see that there are managers (a lot of them) still think they are special. So special that Customer Relationship Management will not work for them. It is not about the software, it is about the relationship you build with the customer. CRM, the tool helps to bring order to the chaos. The managers that do not want CRM are the same that complain about not knowing what their pipeline and crappy forecasts from sales. It is funny to see that there are managers (a lot of them) still think they are special. So special that Customer Relationship Management will not work for them. It is not about the software, it is about the relationship you build with the customer. CRM, the tool helps to bring order to the chaos. The managers that do not want CRM are the same that complain about not knowing what their pipeline and crappy forecasts from sales.

]]> By: Macel Legaspi http://www.crmoutsiders.com/2009/03/04/an-anecdote-on-crm-decision-making/comment-page-1/#comment-1004 Macel Legaspi Thu, 05 Mar 2009 10:46:43 +0000 http://www.crmoutsiders.com/?p=652#comment-1004 I think this stems from the thinking that it takes time to learn and eventually become familiar with the CRM software. BUT I do agree that the lack of visibility into these areas of business is huge. In my previous company, I had the opportunity to introduce SugarCRM software and it brought a lot of good things to us, especially in terms of managing leads and streamlining communication. -<em>Thanks Macel - always good to hear CRM success stories...-ms I think this stems from the thinking that it takes time to learn and eventually become familiar with the CRM software. BUT I do agree that the lack of visibility into these areas of business is huge. In my previous company, I had the opportunity to introduce SugarCRM software and it brought a lot of good things to us, especially in terms of managing leads and streamlining communication.

-Thanks Macel – always good to hear CRM success stories…-ms

]]>