Comments on: Taking My Turn at the 2010 CRM Predictions Game… http://www.crmoutsiders.com/2009/12/21/taking-my-turn-at-the-2010-crm-predictions-game%e2%80%a6/?utm_source=rss&utm_medium=rss&utm_campaign=taking-my-turn-at-the-2010-crm-predictions-game%25e2%2580%25a6 Former analyst and journalist discuss CRM from the vendor-side Thu, 09 Feb 2012 18:49:59 +0000 hourly 1 http://wordpress.org/?v=3.1.3 By: Barry Dalton http://www.crmoutsiders.com/2009/12/21/taking-my-turn-at-the-2010-crm-predictions-game%e2%80%a6/comment-page-1/#comment-2538 Barry Dalton Mon, 21 Dec 2009 18:55:32 +0000 http://www.crmoutsiders.com/?p=1118#comment-2538 Hey Martin, thanks for the view into the crystal ball. From a way-to-long history with SFA (back to the Brock Control Systems days...yea that was pretty much the dawn of SFA time) I'd say SFA, as an enterprise solution, never really lived up to the beauty of the original goal - making sales people more productive. The IT measure of success started off as an icon on the desktop. Then the business/functional requirements were defined by IT and sales management. So, SFA became big brother. When valuable stuff like Jigsaw and even LinkedIn came along, sales folks said 'no thanks' to the corporate tools. I'll let smarter guys than myself comment on the others. thanks again Barry Hey Martin,
thanks for the view into the crystal ball. From a way-to-long history with SFA (back to the Brock Control Systems days…yea that was pretty much the dawn of SFA time) I’d say SFA, as an enterprise solution, never really lived up to the beauty of the original goal – making sales people more productive. The IT measure of success started off as an icon on the desktop. Then the business/functional requirements were defined by IT and sales management. So, SFA became big brother. When valuable stuff like Jigsaw and even LinkedIn came along, sales folks said ‘no thanks’ to the corporate tools.

I’ll let smarter guys than myself comment on the others.

thanks again
Barry

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