Archive for June, 2010


Sometimes, the simplest technology change can enable the most profound change in business processes. I just had a talk with our new CMO Nick Halsey about something that we have not really talked much about leading up to the Sugar 6 launch. And this seemingly insignificant change can potentially enable many of our existing customers [...]

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Cruel dictator? Benevolent gatekeeper? Ignorant chump? All these words could describe your IT department’s stance to social media and how your organization drives business value out of the social revolution. Really, what is the ideal role for IT when it comes to adding social tools into the day-to-day life of sales, marketing and support agents? [...]

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SugarCRM CEO Larry Augustin and Eucalyptus CEO former head of MySQL Marten Mickos sat down with Spikesource CEO Kim Polese at the Structure conference today. The talk was around SaaS/Cloud and open source. It was an interesting talk – and brought up some interesting points. I think the most interesting one was not necessarily around [...]

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All the talk I’ve heard in the past couple of years around the social revolution and its pertaining to CRM is that all businesses need to become more customer-centric. This means a new level of transparency both inside your organization, and between the company and its customers. I don’t think anyone would disagree with these [...]

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While I was traveling through Europe for our CRM Acceleration events over the past several months, some interesting things were happening on the SaaS/Cloud front back here in the U.S. Both Intuit and Sage Software saw serious outages and down times for their SaaS versions of their CRM and ERP product lines. That is some [...]

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Hey, I am not making this up, nor did I just search for some esoteric data that supports my argument either.  I have believed this for a long time; Marketing and Sales need to work, together, to create buyers, focus on establishing relationships and solve the jobs customers need to do most. In order to [...]

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I have been throwing the ideas I’m about to spit out around in my head for almost a week. Spurred on by a great notion about the ridiculousness of “business hours” on Twitter and other social media as put forth by Jive’s Mike Fraietta – and also based on a conversation I had with Wim [...]

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Note:  This is the first in a series of posts on Outsiders by SugarCRM co-founder Clint Oram. I wanted Clint to share his ideas and vision around some very “Sugar specific” business and technology issues. Mitch and I have found a nice bit of objectivity, or as close to it, here on the blog – [...]

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I am confident in my own convictions, I have been saying it for a long time. I know that I was not the first to say it, but here it is again: Your Customer Service, Support or ‘what ever you call it’ is about the most valuable asset you have as an organization. Start investing [...]

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First off, I want to thank Mitch for all the great posts, ideas and conversations on Outsiders while I’ve been traveling. Mitch is truly one of the brightest minds in CRM and we’re lucky to have him writing and contributing to the greater conversation. Seriously, awesome stuff man! OK, as I get back into the [...]

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