Posted in Conferences, CRM, social CRM, social media, SugarCRM on Apr 29th, 2010 No Comments »
SugarCRM is literally EVERYWHERE this spring! Next week we kick off a series of events, on three continents to help new and existing CRM users get more value and ROI out of their CRM initiatives. In addition, we will also be providing more previews of Sugar 6, the latest and greatest when it comes to [...]
Posted in Conferences, CRM, Social Business, social CRM, social media, SugarCRM on Apr 15th, 2010 No Comments »
The past three days have been a whirlwind of amazing conversations, presentations, making new connections – and just plain fun. What an amazing event, thanks to all of our customers, partners, and the industry observers who attended to help make this such an awesome gathering of minds. Some special shout outs go to Paul Greenberg, [...]
Posted in cloud computing, Conferences, CRM, SaaS, SugarCRM on Apr 9th, 2010 No Comments »
When it comes to open source at the top of the stack, SugarCRM has proven that disruptive business models can work very well. But, I would argue that there is an area where open source can have as much if not even more of a disruptive effect – in the call center. While proprietary CRM [...]
Posted in Conferences, CRM, SugarCRM on Apr 5th, 2010 2 Comments »
Marketing traditionally gets a bad rap in a lot of organizations. I should know this, as a marketer myself. There are a lot of old anecdotes – mainly around the idea that marketing is either spending money foolishly, or at the very least with low accountability. I see it a little differently. This is because [...]
Posted in Conferences, CRM, Open Source, social media, SugarCRM on Apr 1st, 2010 No Comments »
The day after the close of a quarter (and a GREAT one at that) is traditionally a more relaxed day in the office. I WISH. So much is going on, especially with SugarCon just around the corner. And one of the reasons to attend SugarCon is to learn more about the business benefits of CRM [...]
Posted in Conferences, CRM, social CRM, social media, SugarCRM on Apr 1st, 2010 No Comments »
I just wanted to thank everyone involved in the Boston CRM Acceleration event held last week, hosted by Sugar partner BrainSell. I had some great interactions with the speakers and attendees – it was one of the most CRM and marketing educated groups I’ve seen assembled in a while. It was great to spend time [...]
Posted in cloud computing, Conferences, CRM, Open Source, SugarCRM on Mar 31st, 2010 1 Comment »
The nature of just what defines “CRM data” is changing. It would be nice to think that we can store EVERYTHING that has to do with your customer interactions inside a CRM system in a native fashion. But as we know, this is simply not the case. We deal with all sorts of essential documents: [...]
Posted in cloud computing, Conferences on Mar 30th, 2010 No Comments »
All too often, simple SaaS vendors make the claim that their tools are what cloud computing is all about. Man, is there so much more to the cloud story. Consuming apps over the web is awesome, don’t get me wrong. But when it comes to developing, deploying and managing complex application systems for a user [...]
Posted in Conferences, CRM, SugarCRM on Mar 29th, 2010 No Comments »
I have been following the Business Intelligence space for many years now. One of the most profound changes leading innovation in the sector has been what I call the “democratization of BI.” To me, the internet has leveled the playing field for technology vendors in many ways. Not just go-to-market strategies, but also leveraging the [...]
Posted in cloud computing, Conferences, CRM, Open Source, social CRM, SugarCRM, web 2.0 on Mar 25th, 2010 4 Comments »
CRM takes on many faces, and encompasses a lot of different technologies. We would be ridiculously arrogant, and wrong, to assume that our solution was the only way to manage a CRM initiative. When at the optimal stage, CRM systems are hitting on all cylinders by not being one piece of technology but rather many [...]
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